Kritik Desain: Kartu nama dari American Psycho



Di American Psycho, Patrick Bateman yakin memiliki perasaan yang kuat tentang desain alat tulis, tetapi apakah itu didasarkan pada kenyataan atau fiksi? Dalam video ini kita akan melihat tipografi, stok kartu, hiasan cetak, dan tata letak kartu nama dari banyak Wakil Presiden Merger & Akuisisi Pierce & Pierce. 0:00 Mendekonstruksi detail kecil desain alat tulis 0:31 Kartu Patrick Bateman 3:48 Kartu David Van Patten 5:00 Kartu Timothy Bryce 6:59 Kartu Paul Allen 9:30 Menganalisis kartu sebagai satu set 11:32 Premis yang salah (dengan sengaja bertele-tele) #AmericanPsycho #Design #BusinessCards — Sumber: Kartu Nama American Psycho oleh Claire Greene — Kertas Neenah – Keindahan Ukiran Carlson Craft – Kerajinan Termografi Jonathan Hackett – Cara Membuat Tanda Air Neenah Paper – Keindahan Letterpress Panda Sandwich Press — Musik pengantar oleh Harris Heller – streambeats .

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33 thoughts on “Kritik Desain: Kartu nama dari American Psycho

  1. This scene was about highly superficial and narcistic individuals competing with each other. They don't know shit about card design but they will pretend they do. The quality of the card has little to do with the card themselves and a lot with who's card it is. If the big boss entered the scene and showed his card, that card would be seen by them as the absolute best one now matter its design. Critiquing the card design misses the point of it all.

  2. One of my favorite scenes from my favorite movie. Thank you for this. I'm a data analyst in healthcare finance and now am debating my go to dashboard font. 🤔

  3. How do you people have this encyclopedic knowledge of such obscure stuff. I swear graphic design should be a doctorate or some shit.

  4. This film is a true masterpiece. The directing, the acting etc. Simply amazing. U could sit down and analyze every single aspect of it for hours. Ma-ster-piece.

  5. Good video, came here because I never understood what the 'watermark' referred to, sad to see it isn't even there lol

  6. I kind of miss that you are not saying which is your fav card? Is it really Paul Allen’s card then?

  7. I have a theory that the entire story takes place in the mind of an unnamed person suffering from a multiple personality disorder, who is trying to use Bateman as a persona to rid himself of the others.

    This is indicated throughout the story. Some (not all) examples include…
    – the fact that everyone’s business card has the same details except for the name
    – the fact that none of the named fonts actually exist
    – everyone constantly mistaking each other’s identities and just being okay with it
    – so many characters looking so similar
    – the novel switching between third person POV and first person POV randomly
    – Bateman literally saying straight out he kills people and nobody reacting
    – the detective constantly bouncing between seeming to know for a fact Bateman is guilty all the way to not suspecting him at all.

    The strongest indicators though are at the beginning and end of the film.

    Bateman states “there is an idea of a Patrick Bateman—some kind of abstraction—but there is no real me; only an entity, something illusory… …I simply am not there.”

    Most viewers probably took this to mean he masks his true intentions and is so far gone he is basically empty, but I think it is quite literal.

    At the end of the film, we find out Paul Allen was somehow still alive even though we witnessed his thorough killing. This may indicate that Paul Allen can’t be “killed” because he’s another part of the unknown person’s mind. Upon realizing this, Bateman (and said unnamed person) realizes that he gains no deeper understanding of himself and that “this confession has meant nothing.”

    One significant line in the novel in the same scene reads, “This is not an exit,” as if to say “this is not a means of escaping the insanity; this didn’t work.”

  8. As someone that majored in professional writing, this boring nerd video was the most interesting thing ever.

  9. I beg to differ. This scene loses much of the credibility it could have had with all the cards looking basically the same to the average viewer.

    Then again, maybe that was exactly the point.

  10. The thing is it clearly was all played intentionally in the film, so I feel like saying "the film got it wrong" is… out of place. The prop designer themselef clearly had fun making all the card essentially the same with only minor changes as a big joke. I know you acknowledge the fact the scene works within context, but it's the way you format you video that I'm unsure about. I feel like a better analysis would have been more about saying "the film mocks how vain theses characters are, and here's why if you look closely, rather than just being essentially nitpicking for the sake of it, which is something I feel is just a wrong way of analyzing medias.

  11. I thought this scene was great. The variations on white are so close as to be almost imperceptible when watching normally. The fonts look and sound vaguely plausible and pretentious, but on closer inspection, they make no sense. I think that's fine, and actually fits the narrative pretty well. But I do wonder why the card with "raised lettering" is actually debossed. It would work much better if it actually were embossed like the dialogue says.

    I'm not sure about the noninclusion of the watermark. It seems intentional. It's really hard to get across to the audience the idea that these people aren't just holding a contest over something as trivial as the design of their business cards, but they aren't even getting it right. I think talking about a "watermark" that doesn't even exist might help, but the camera cuts away from the card so quickly that I'm not sure.

  12. I have not watched American Physio yet. But I saw the card scene in a 2009 upload at 360p fuzzy quality.
    I wanted to compare the differences of those cards myself in Full HD, and you supplied my fix.

  13. I just want to point out that the fact that you never see them working, that the phone and fax numbers are all the same, the mispelling of 'acquisitions', and the indentical look in all cards are done intentionally to reinforce the point of the film – that they are all identical (have no identity) and so are indistinguishable from each other (which is a major topic across the whole plot), and extremeley superfluous and ignorant (to the point of all doing the same ortography error without anyone noticing).

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